How to Build a Motivated Sales Force

To build a motivated workforce the company should be clear about their values and constantly reward and recognise the contributions of those employees who exhibit these values. Those who do not exhibit these values have to either be coached and brought into line or let go.There should be reward and recognition for employees who exhibit excellent team work, best customer relation, execution excellence, accountability and good leadership values. Leadership awards and other awards should be declared and some cash prize would do wonders.Also look at the employee welfare activities like club membership, parties, outings, games and other competitions where people get together and enjoy and at the same time getting to know each other better. Performance related payment is also a great motivator.