Mahindra XYLO advertisement is truly outrageous. It speaks against the traditional wisdom that Sedans are mark of luxury.
In the advt. they show a Container and compares a sedan to a container. Some consumers may get disturbed by such advt's some others may be attracted by the advt. if instead of irrationally rubbishing sedan , they stress on the fact that cosmopolitans are congested and it may be difficult to drive a sedan on the roads.
So what do you think is Human species a rational one. Would you buy a sedan or a car?
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